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Cookie Policy - MTN Nigeria
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About this Cookie Policy
This is the Cookie Policy of MTN Nigeria Communications Plc (“MTN”, “we”, “our”, “us”), a public limited liability company incorporated in the Federal Republic of Nigeria with registration number 395010, and with its principal office at MTN Plaza, Falomo Roundabout, Awolowo Road, Ikoyi, Lagos.
This policy applies to https://mtn.ng and its subdomains (this “Website”). It explains what cookies and similar technologies are, why we use them, the categories we deploy, and how you can control them.
This policy should be read together with our Privacy and Data Protection Policy, which describes how we process personal data more broadly, the lawful bases we rely on, and your rights as a data subject.
We process personal data collected through cookies in line with the Nigeria Data Protection Act 2023 (NDPA), the Nigeria Data Protection Commission’s General Application and Implementation Directive (GAID) 2025, and other applicable laws and license conditions.
What are cookies?
Cookies are small text files containing limited amounts of information that are placed on your computer or mobile device when you visit a website. On each later visit, the cookie is sent back to the website that placed it, or to another website that recognizes it. Cookies allow a website to recognize your device and tailor the content displayed to your preferences.
We also use technologies that work in a similar way, and references to “cookies” in this policy include them:
- Pixels and tags: small pieces of code that record that a page or advert was viewed.
- Local storage and session storage: data stored in your browser to remember settings between pages or visits.
- Software development kits (SDKs): code within our apps that performs functions similar to cookies.
Why do we use cookies?
We use cookies to operate, secure and improve this Website, to deliver content that is relevant to you, and to manage other aspects of our business. Specifically, cookies enable us to:
- Keep the Website secure and detect fraudulent or abusive activity.
- Recognize you when you sign in and keep you signed in during a session.
- Remember your settings, such as language, location and preferred network services.
- Keep track of items in your cart and take you through checkout where applicable.
- Understand how visitors find and use the Website so we can fix problems and improve performance.
- Measure the effectiveness of our marketing campaigns.
- Deliver advertising that is more relevant to your interests on this Website and on third-party platforms.
- Remember notifications you have already been shown, so you are not shown them again.
Categories of cookies we use
The table below sets out the categories of cookies used on this Website and how your choices affect your experience.
| Category | What it does | Consent required? |
| Strictly necessary | Enables core functions such as page navigation, session management, load balancing, security, fraud prevention and remembering your cookie choices. The Website cannot function properly without these. | No. Always active. They are set on the basis of our legitimate interest in operating a secure and functional website. |
| Functional / preference | Remembers choices you make, such as language, region, saved forms and accessibility settings, to give you a more personalized experience. | Yes. If declined, some features may not work as intended and preferences will not be saved. |
| Performance / analytics | Collects aggregated information about how visitors use the Website, such as pages visited, time on page, errors encountered and traffic sources, so we can improve it. | Yes. If declined, we cannot measure and improve site performance based on your visit. |
| Advertising / targeting | Builds a profile of your interests based on pages viewed and actions taken, and is used to deliver and measure advertising on this Website and third-party platforms. Often set by third parties. | Yes. If declined, you will still see advertising, but it will be less relevant to you. |
First-party cookies are set by MTN. Third-party cookies are set by another domain, such as an analytics or advertising provider, and may be used to recognize your device across different websites.
Cookies used on this Website
The table below lists the specific cookies deployed on https://mtn.ng, their provider, purpose and retention period. This list is confirmed against our cookie scan and is reviewed at least quarterly. Entries marked [confirm] must be verified against the current scan before publication.
| Cookie name | Category | Purpose | Expiry |
| TS01f227f0 | Strictly Necessary | Supports website security and reliable traffic/session handling at the infrastructure level. | Session |
| TS2a0f174f027 | Strictly Necessary | Supports website security and reliable traffic/session handling at the infrastructure level. | Session |
| __cf_bm | Strictly Necessary | Security cookie set by Cloudflare to support its Bot Management services | 30 minutes of inactivity |
| _ga | Analytics | Used by Google Analytics to distinguish unique users and calculate visitor, session, and campaign data for site analytics reports | 24 Months |
| _gcl_au | Analytics | A first-party cookie set by Google Ads and Google Tag Manager’s Conversion Linker to store ad-click information on a website | 90 days |
| fr | Advertising | Used by Meta/Facebook to identify a browser and support advertising, ad delivery and measurement. | 90 days |
| _fbp | Advertising | Used by Meta to identify browsers and support advertising delivery, attribution and measurement. | 90 days |
| li_sugr | Advertising | Used by LinkedIn for user identification/matching and advertising purposes. | 90 days |
| wpca_consent | Functional | Stores the cookie categories selected by the user through the website’s cookie consent mechanism. | 12 Months |
| wpca_cc | Functional | WeePie Cookie Allow plugin: a functional, first-party cookie used to store a visitor’s cookie consent preferences. | 12 Months |
| _tt_enable_cookie | Advertising | Supports the activation/use of TikTok’s cookie-based tracking functionality | 13 Months |
| _ttp | Advertising | Used by TikTok to measure advertising performance and support advertising personalization. | 13 Months |
| _twpid | Analytics | Used by X/Twitter advertising technology for browser/user identification and advertising measurement. | 13 Months |
| _twsid | Advertising | Used by X/Twitter advertising technology for session/user identification and advertising activities. | 13 Months |
A complete, automatically updated list of every cookie in use, including third-party cookies, is available in the “Cookie Settings” panel on this Website.
Your consent
When you first visit this Website, a cookie banner is displayed prominently before any non-essential cookie is placed on your device. Strictly necessary cookies are always active. No analytics, functional or advertising cookie is set until you take an affirmative action.
- You may accept all cookies, reject all non-essential cookies, or select categories individually through “Manage cookies”.
- Declining is as easy as accepting. Continuing to browse, scrolling or closing the banner is not treated as consent.
- We keep a record of the consent you give, including the date and the categories selected.
Consent is valid until you change it. We will ask you again if our cookie use changes materially or after the review period stated in the banner.
How to change or withdraw your preferences
You may withdraw or change your consent at any time, and doing so is as straightforward as giving it.
- On this Website: select “Cookie Settings” in the footer of any page to reopen the preference panel and update your choices. Changes take effect immediately.
- In your browser: most browsers allow you to view, block and delete cookies through their settings or privacy menu. Blocking all cookies, including strictly necessary ones, will affect how this Website works.
- On your mobile device: you can limit ad tracking or reset your advertising identifier in your device privacy settings.
Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.
Cookies and your personal data
Some cookies collect information that constitutes personal data under the NDPA, such as online identifiers, IP addresses and device identifiers. Where they do, we process that data in accordance with our Privacy and Data Protection Policy.
- Strictly necessary cookies are used on the basis of our legitimate interest in providing a secure, functioning website.
- All other cookies are used on the basis of your consent.
- Where a third-party provider processes data on our behalf, we put a data processing agreement in place requiring appropriate security and confidentiality.
- Where cookie data is transferred outside Nigeria, we apply the safeguards required under the NDPA.
We retain cookie data only for as long as necessary for the purpose for which it was collected, in line with our retention schedule.
Your rights
As a data subject, you have the right to be informed, to access your personal data, to request rectification or erasure, to object to or restrict processing, to data portability, to withdraw consent, and to lodge a complaint with the Nigeria Data Protection Commission. Full details of these rights and how to exercise them are set out in our Privacy and Data Protection Policy.
Changes to this policy
We review this Cookie Policy at least annually, and whenever our cookie use or the applicable regulatory requirements change. The effective date at the top of this policy shows when it was last updated. Where changes are material, we will bring them to your attention on this Website and, where required, seek your consent again.
Contact us
If you have any questions or concerns regarding this Privacy Notice and would like further information about how we protect your information, please contact:
| Contact | Details |
| Data Protection Officer | MTN Nigeria Communications Plc, MTN Plaza, Falomo Roundabout, Awolowo Road, Ikoyi, Lagos |
| DPONigeria@mtn.com |